Tom Goodchild's Moose Factory

Moose Factory Background

We are proud to announce the brand merger of Tom Goodchild’s Moose Factory and The Sawmill Prime Rib & Steak House.

Founded in 1996 Tom Goodchild’s Moose Factory, one of Edmonton’s iconic steakhouse dining establishments located on Calgary Trail South, announces it will merge with the Company’s flagship brand, The Sawmill Prime Rib & Steak House, a company founded in 1976 by the same President Tom Goodchild.

The two business operations were always part of the same corporation with minor menu and décor difference. Both operated under identical core values, services standards, company vision & business strategies and as such valued customers can feel reassured of continued exceptional hospitality and memorable guest experiences. The new branding will equally represent the successful and combined efforts of The Sawmill Restaurant Group as it relates to menu, marketing, and business process improvement efforts while permitting further resource investment towards its core business initiatives.